Randy’s Ramblings 1st February 2012
In this Post
* Catch Up
* Facebook Resources That Are VERY Handy
* Reminder, Meet Up – Sat 4th Feb!
* Sign Off
* Catch Up
Not much of a catch up this week as I’ve had a lot of time off dealing with some family ‘stuff’
I’m so glad I’m an internet marketer and can take time out whenever I feel like it
I’ve got my meet up this Saturday, and a few bits to catch up on myself over the next couple of days, and then next weke I should be back into full swing
One thing I did notice while working less – was how often I would check into facebook from my iPhone!
Even with them constantly changing things – It does seem like the site isn’t going anywhere… So I’ve prepared an article to hopefully help anyone who has yet to increase their exposure on facebook.
Well that was a brief catch up wasn’t it…lol
* Facebook Resources That Are VERY Handy
OK – so we’ve all heard of facebook, and hopefully most of us have a profile for ourselves?
Mine is http://www.facebook.com/RandolfSmith
Personal profiles are where everyone starts, and to a degree you can post links as well as the usual jokes and funny pics and videos – which all lead to more exposure of your profile and hence your sites (provided you’ve added them to your profile)….
BUT – if you want to get more and more links and visits back to your sites from Facebook – then you’ll find using some tools and getting some like pages built can really help.
I have various like pages for different sites that I promote (not all finished yet ) so to give you some ideas here are mine:
Randy Smith page – a personal page promoting me and anything I want to link to
Northallerton Meet Up page – just promoting my monthly meet ups
WizardWebServices page – for my offline local service promotions
Internet Marketing Apprentice page – set up initially to promote IMA
KrystalsCraftCorner Community page – a page for Rachel to eventually sell her craft items
So as you can see – you can build pages for all sorts of opportunitys.
How – you might ask…..lol
Well I’ve used a range of tools to get mine built….
For my own page I used John Thornhill & Dave Nicholsons ‘Like Page Builder‘ – which is one of the easiest tools I’ve used due to their step by step videos
(they also have the pages hosted on a secure server with an SSL certificate – so there are no challenges with favebook showing the page since their last rule changes!)
I got a little more complex with the WizardWebServices one – as I own an SSL certificate for that domain…. But what a chew on that is! Getting the ceretificate is one thing, invloving a cost and a few emails back and forth, and then understanding all the techy aspects was enough to put me off doing that again… haha
Craig my partner in IMA sorted the IMA one, so I’m not sure how he went about that. And the Northallerton Meet Up Page was a gift from the lovely Sally Neill – who used a program she pays for monthly at a higher rate than Like Page Builder.- I like the wso pricing for the pro version of like page builder – as it includes a developer license as well as the SSL, so you could even build these for other people and charge for the service
The one for Rachel was totally unique, in that she wanted her page to do so much more in the future, so I used a blog theme that also reduces the pages to facebook and mobile sizes, then I needed to find a way to get past the SSL certification and have facebook show the page!
That was a challenge easily met by using a free service that I found on facebook!
Social Server have a page you can go to on facebook, like it and add your name and email to use their FREE adapter!
This then allows you to add your non-secure page into their system and they give you a secure link that shows your pages on facebook!
This was a great find for doing Rachels pages, as it meant I could add any content she wanted to her blog, and then onto the facebook page by using social server to adapt it into a secure page!
So once she has some better photos, she’ll be able to actually list items for sale on facebook … but do so on her like page and community, thereby getting others who visit to share the links and attract even more traffic for her.
And at the end of the day – if we’re in business online – we do want to use facebook for traffic don’t we?… It’s not just for fun videos and pictures, or letting people know what the weather is like in our part of the world…lol
In fact – with new software coming out all the time, it’s getting easier to run a business and have facebook as a major part of the traffic generation, tools like reward/reveal widgets and like page builders, as well as other sites that link our posts from blogs and twitter to facebook walls too (I covered that in an earlier post with a video for twitterfeed), mean we can even make a full time living helping local business as well as building our own sites.
Before long if you do start seeing results from facebook, you may well want to consider social media marketing as a serious part of your online efforts. That could even lead to using other services both on and off facebook.
I’ve seen people go to fiverr and pay for a certain number of ‘likes’ or ‘comments’ on their pages. Which can help you look more professional but doesn’t really bring in hoards of traffic.
Other avenues to consider are facebook advertising, which unlike the big G, can still be bought very very cheaply.
This would get you real and targeted visitors to your pages, and many people use these ads to drive traffic that is highly targeted yet inexpensive to pages or offers they have on their facebook like pages!
I have to admit it’s something I’ve discussed with people doing it, but not yet tried myself due to a bad experience with Google ads once, where I went way over budget in a matter of just a couple of hours…lol – That said in the past year alone the amount of active users of facebook has shot up to over 700 million, generating over 100 BILLION hits per day!
With at least 50% of these users logging in on a daily basis. Therefore it’s obvious that there is a huge amount of traffic available using Facebook Ads!
Although if I was going to be building and managing more sites for local small business as well as my own, I might well consider using a broker who could guide me in the right direction and make sure I didn’t spend more than I budgeted for. – Especially with so many small businesses now using facebook for business, It’s something I believe we’ll all need to check out at some point.
And from figures I’ve had shared with me by people using facebook for business, It does seem to be the easiest way to get some guaranteed traffic to your facebook pages and offers.
Even simple ads saying things along the lines of - “If you love babies – click like” seem to get a very targeted response from young mums liking and thereby sharing the page with their lists of friends – who in turn pop along to check what their friend has liked and see all the goodies on offer!
Another method would be using a like/reward feature, where the new prospect clicks like and then automatically adds a post to their wall saying something along the line of “I just got a great freebie from xyz site” – this allows them to get the freebie, cost you just one advert – but potentially goes viral as more and more of their friends visit to grab the freebie!
So feel free to take another look at facebook and ‘like’ pages, and do consider using facebook ads if you have a good broker or resource to refer to, as it’s certainly getting me more and more traffic from my own efforts and I still have more methods to implement yet!
I hope this revisit and the resource links help
* Reminder, Meet Up – Sat 4th Feb
Last Reminder – Here are the details for our next meet up
1pm til around 5pm, Saturday 4th February 2012:
The Oddfellows Arms
251 High Street,
Tel: (01609) 773018
Chips and Sandwiches for our consumption.
There will be a charge of around £25 per person to cover the costs.
Any issue – give me a shout:
Or Skype – randolf.smith
Get your ticket booked here
You can find the dates etc. on the Facebook page at
* Sign Off
****As ever – only spend your ca$h on things that WILL help you
(Not the stuff that Might One Day!)****
Til next time
To You and Yours,
Here’s hoping you’re
Loving Life, Living it with Passion, And Passing it on!